For now, the party name used to format addresses is the full name of the party linked to it. And we support to deliver to another party on the sale.
But sometimes, we need to use for a party an address which is not his but we do not want (or cannot) create a new party for it. The typical example is addresses filled by the customer on a e-shop. So I propose to add an optional field 'party_name' on the address which will be used instead of party.full_name if filled.
Also when the party of the document is different of the party linked to the address, this other party name should be displayed as "Attention Name". This field should be available on the address format.